My scriptwriting work includes videos and virtual reality experiences for Dell, TapInfluence, Abbott Laboratories, Autodesk, Bosch, and Microsoft.
I believe a little entertainment can go a long way. My video scripts use eye-catching imagery and voiceover to shed light on complex and obscure topics. I strive to ensure viewers can easily digest and understand the subject, regardless of knowledge level.
Virtual Reality
Bosch
Bosch wanted a VR experience to educate potential customers on the benefits of Bosch Envision windshield wiper blades in a fresh and engaging way. Seeing is believing. So, my script puts the viewer in the driver’s seat — literally — as they experience the dangers of driving on a rainy night with inadequate wiper blades and the difference Bosch Envision blades can make.
Video
TIAA
TIAA launched a content site called Career Purpose as a helpful resource for purpose-driven young workers who are either starting or looking to advance careers in the non-profit sector. In addition to several other pieces of reported content, I wrote two animated video scripts for the site.
The first uses the true life story of Susan Garcia to explore the difference a healthcare professional can make in their community and career by volunteering. The second explores all the ways a PhD in Biology can change the world through real-world examples.
Autodesk
I’ve worked with Autodesk on several projects over the years. These videos were aimed at connecting audiences to the potential of cutting-edge design technologies through eye-catching imagery.
The first video helped to simplify the complex nature of their advanced generative design tools years before ChatGPT exploded onto the scene and made generative AI a common concept. The second video used an abstract style to showcase the power of additive manufacturing by demonstrating multiple use cases. The third introduced customers to Autodesk solutions to help them plan, install, and operate a more efficient factory.
Abbott Laboratories
UNICEF
UNICEF wanted to teach viewers about the strategic planning methods known as “foresight,” explain why they matter to the organization’s work, and inspire the audience to design a better world by asking big “what if” questions. I worked with the client and animator to come up with an eye-catching style to engage the viewer and used my own research into Foresight methodologies to come up with a satisfactory explanation short enough to be delivered in a mere 60 seconds.